About us
About PayTrueQR: Making QR Code Payments Fairer For Small Businesses
Running a small business takes hard work. Keeping more of what you earn shouldn't be complicated. At PayTrueQR, we're making QR code payments simpler and more affordable for UK businesses through Open Banking technology.
Our story started with a hairdressing salon, a hardworking mother and a belief that small business owners deserve better.
Our story
Inspired By 30 Years Of Hard Work
"For 30 years, I watched my mother pour her heart into her hairdressing business. I saw the long hours, the care she gave every customer and the pride she took in her work.
But I also saw how card fees, terminal rentals and delayed payments ate into her hard-earned money. Sometimes, she lost up to 3.5% in fees and waited days to receive what she'd earned.
It never felt fair. She did the work, so why should others take such a large cut?
That's why I created PayTrueQR. To give hardworking small business owners like my mother a simpler, fairer way to get paid and keep more of what they earn."

Ivan Tsokovski
Founder & CEO, PayTrueQR
Our approach
A Simpler Way For Small Businesses To Get Paid
We use QR codes and Open Banking technology to help businesses accept secure bank-to-bank payments without relying on traditional card terminals.
Our approach is built around what matters to small business owners:
Transparent pricing
A fixed 20p transaction fee, including VAT, rather than percentage-based charges.
Faster payments
Most payments arrive within seconds through the UK's Faster Payments infrastructure.
No terminal rentals
Accept payments using the PayTrueQR app, without purchasing a traditional card reader.
Simple customer experience
Customers scan a QR code and authorise payment through their supported banking app.
Our mission is simple: help UK businesses keep more of what they earn.
The team
Meet the Team

Ivan Tsokovski
Founder & CEO

Stuart Green
Founder & CTO

Anil Sharma
Advisor & Independent Chairman
Trust
Built On Transparency And Trust
We believe business owners deserve to understand how their payments work, who handles them and what they cost.
PayTrueQR Limited is registered in England and Wales (Company No. 16567595).
We work with Finexer LTD, an FCA-authorised payment institution (FRN 925695), which provides the regulated Payment Initiation Services. PayTrueQR operates as a registered agent of Finexer.
Helping You Keep More Of What You Earn
We're a small, focused team with a clear purpose: to make accepting payments simpler, fairer and more affordable for UK small businesses.
From Ivan's mother's salon to businesses across the country, we're building PayTrueQR for the people who work hard for every pound.
Download The PayTrueQR App